Discover the Ideal Pet Food Packaging for Tasty Treats

Do you sell pet food? If so, it's crucial to make your products as attractive and practical as possible. This ensures your tasty treats for cats, dogs, and other pets stand out from the competition. Let's dive into what makes pet food packaging appealing to both customers and their pets.

Do Pet Owners Care About Food Packaging?

Absolutely. Studies indicate that pet owners consider packaging before making a purchase.

Remember, 60% of consumers are willing to pay more for brands committed to sustainability, including pet food.

Convenience is also a key factor. Pet owners prefer packaging that makes their lives easier.

Practicality is vital, with consumers favouring packaging that keeps pet food fresh longer. Your packaging should protect products from air and light exposure.

Aesthetics matter too. Believe it or not, customers often choose pet food based on its appearance. Transparent packaging that showcases the food inside can be very appealing. This works particularly well for items like bone-shaped dog biscuits compared to less visually appealing options.

When selecting your packaging, consider what you're selling and your target audience.

Top Packaging Options for Pet Food

There are various types of pet food products, so it's important to find the best packaging for each type.

Wet Pet Food

For wet pet food, aesthetics of the product itself aren't a concern. However, you can enhance the packaging with labels or colourful designs. Practical options like aluminium tins with EPE liners are ideal as they prevent leaks and resist corrosion.

Dry Pet Food

For dry pet food, stand-up pouches are a great choice. They help your products stand out on shelves and are practical, allowing customers to reseal them to keep the food fresh. These pouches can also feature transparent windows.

Treats/Toys

For treats and toys, you can get creative with packaging. Pressitins offer a fun unboxing experience, hiding a treat inside what looks like a traditional food can. Cardboard tubes are another option. They are sustainable, reusable, and 100% recyclable, making them perfect for eco-conscious pet owners.

Are you ready to find the ideal pet food packaging for your products? Check out some of our top choices:

• Stand-up pouches
• Push-up cardboard tubes
• Aluminium tins
• Pressitins